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Arjun Arora (Founder & Advisor)

Arjun advises funds, startups, and Fortune 100 companies. He enjoys assisting startup companies in Silicon Valley with strategic planning, monetization, and funding.

Arjun was a Partner at 500 Startups, Founder & CEO of ReTargeter (acquired by Sellpoints in 2015), and head of business development @ Yahoo! Real Estate.

Arjun has spoken about entrepreneurship internationally (Europe, Asia, and the Middle East), and was recognized at the: White House, United Nations (UN), and the Global Summit for Entrepreneurship, for his success and commitment to a values-centered organization. He also holds a BSc, Electrical Engineering and Computer Science / Entrepreneurship & Technology from UC Berkeley.

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Jon Low (Advisor)

Jon is an executive coach and communications facilitator to founders and teams. He enjoys helping people express their natural talents further, find their edge, optimize their efforts, and enjoy themselves.

As an author and writer, Jon has ghostwritten numerous books including a NY Times Bestseller. He has also delivered talks and facilitated workshops internationally (US, Australia, Singapore, and South-East Asia). He is passionate about assisting people in changing the way they think and expressing more of their potential. 

Before joining Format One, Jon was the Director of Enrollment & Communications at the well-respected training organization, NLP Marin. His experience as a consultant and advisor span the disciplines of organizational training, management consulting, design, and engineering. He also holds a 3rd Degree Blackbelt in Taekwondo (Kukkiwon), and a BComm/Engineering (Honors) from The University of Sydney.